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Hi-PRO Feeds

Here at Hi-Pro Feeds, we’re committed to innovating how the agricultural community approaches animal nutrition. Our dedicated team takes the time understand your needs and tailors custom solutions to help you get the most out of any operation.

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The Hi-Pro story began in 1968 when we planted our first mill in Friona, Texas. In 1972, we became known as Hi-Pro Feeds™ and established ourselves as a brand synonymous with the South Central US cattle feeding business.

Over the course of five decades, Hi-Pro Feeds™ made its name as an innovator of animal nutrition. As a result, we became an early adopter of feed manufacturing science. In the 1960s, we started providing nutritional services to make the most of feed additives. In the 1970s, we developed the first computer livestock feed formulation program. After the 70’s, we oversaw the use of Near Infrared rapid and on-site proximate analysis. Ten years later in the 1990s, we developed advanced amino-acid-digestibility based on animal nutrition formulation. Before we knew it, Hi-Pro Feeds™ was one of the first livestock feed companies in North America to develop internationally-recognized quality control programs and certifications.

In summary, Hi-Pro Feeds™ continues its legacy of innovation across the Southwest. We’ve seen plenty of change over the past 50 years, but one thing remains certain is Hi-Pro Feeds™’ commitment to nutrition.

Join Our Team

We’re a passionate group dedicated to the role we play in delivering unmatched animal nutrition. If you’re looking for an exciting career in an atmosphere that feels like family, we’d love to meet you.

Find a Dealer Near You

With 236 locations across four states, it’s easy to find a store near you.

Meet Our Team

Leadership
John Ingram

John Ingram

Director of Operations
Jamie VanBeek

Jamie VanBeek

Controller
Varla Wilcox

Varla Wilcox

Promo Coordinator Customer Contact
Gene Schueler

Gene Schueler

Director of Customer Service
Todd Munsch

Todd Munsch

HSEQ Director
Jason Rector

Jason Rector

Purchasing Director
Brooke DeWinne

Brooke DeWinne

NDS Supervisor
Dealer / Rancher Sales

Dr. Matt McMillan

Dr. Matt McMillan

Dealer Rancher Sales Manager
Donald Schulze

Donald Schulze

Dealer/Rancher Sales: Texas Hill Country
Judson Williamson

Judson Williamson

Dealer/Rancher Sales: Texas Panhandle
Kody Kimbrough

Kody Kimbrough

Dealer/Rancher Sales: Southern New Mexico & Arizona
Sara Abatti

Sara Abatti

Dealer/Rancher Nutrition Technical Support
Blake Williamson

Blake Williamson

Dealer/Rancher Sales: Northern New Mexico & Oklahoma
Ross Parker

Ross Parker

Dealer/Rancher Sales: Central Texas & Southwest Texas
Kelly Burge

Kelly Burge

Dealer/Rancher Sales: Oklahoma

Dairy Sales

Jeremy Hobbs

Jeremy Hobbs

Dairy Sales: West Texas New Mexico
David Bradberry

David Bradberry

Dairy Nutritionist & Salesman
Byron Jones

Byron Jones

Dairy Sales Manager: Bosque, TX
Larry Griffin

Larry Griffin

Dairy Sales: Bosque, TX
John Schueler

John Schueler

Dairy Sales: Texas Panhandle
Ross Roden

Ross Roden

Dairy Sales: New Mexico

Mill Manager

Lonnie Holland

Lonnie Holland

Mill Manager: Comanche, TX
Matt Osborn

Matt Osborn

Mill Manager: Clovis, NM
Mark Osborn

Mark Osborn

Mill Manager: Friona, TX
Jeremiah Erwin

Jeremiah Erwin

Mill Manager: Cheyenne, OK